Business, Finance and Real Estate Blog

Business & Urgency Green Revolution Green Fund

Mention of the impact of climate change on various life aspects, including against the business, have a lot of them. But when climate change is positioned intelligently and creatively, then it is a very lucrative business niche.

However, in Indonesia, indeed not many business people who understand the overall importance as well as benefit from the application of environmentally friendly activities that the company (also called a green business) the business entity. Thus, opportunities for green business potential to be wasted.

Real Green Business

In the concept is right, green business is an integrated business activity does not cause the eventual goal of carbon emissions. If this can be understood and diderivasikan through strategy-a strategy that concrete, then with clear objectives, both in terms of both process and outcome will generate huge profits.

But in practice in Indonesia, the correct concept is still only done by a handful of businesspeople. Many companies are membranding as a green product or company or institution has been producing green product. But in substance, they have not touched the essence of green business.

As an illustration of this, for example in the context of the real estate sector is one of the many uses of green brands to attract consumers. The housing developer has produced a green product claims, when it managed to provide land for green plants. This is wrong, if considered as the main variable in the determination of green real estate.