Posts Tagged ‘Advocacy group’
Resilient Against Advertising
On average, children spend more and more. From age six starts with a few dollars, but a 15-year-old will soon € 100, – per month. When choosing where they spend to show they are easily led by advertising. Manufacturers know their advertisements therefore perfectly attuned to children. Thus a child of three in the supermarket very well designate what he wants dessert: with a picture of his hero on it.
Nibud considers it important that children learn to see through advertising. Children must be based on what they like or care about, to decide where to spend their money. You can help your children make choices, by arranging for the advertising to look and talk. Whether your children can discover that the advertising is not always telling the truth. In this way, children learn to distance themselves from the tricks of advertising and advertisers see through.